Kaveh's Biography The Lead Designer: Kaveh Daryaie, a true renaissance man. A Renaissance man is defined as one with broad interests who is accomplished in many areas. This description aptly fits Kaveh, whose diversity in design of custom home interiors, architecture, furniture and automobiles is boundless. The culmination of his many careers, travels and hobbies is evidence in his newest enterprise, Designs by Kaveh. Kaveh's smart studio, at the beautiful La Quinta Resort, is one equipped with specially structured wiring that allows occupants to remotely control a myriad of electronic devices by entering a single command. “Everything works here. It's state of the art,” Kaveh says. This highly automated Showroom concept was the brainchild of Kaveh “From texture to technology” is how Kaveh describes the successful meshing of disciplines. Kaveh’s interests have always had an artistic bent. Born in Iran, has parents emigrated to Pasadena in 1968 and his father, an upholsterer, laid the foundation for a successful business named "Ray’s Interiors & Home Furnishing’s." Kaveh, along with his brothers, would work at the store every day after school. His father was a strong proponent of “hands-on education” Although Kaveh developed an early love of textiles, he yearned for an in show business. At 17, while still working at the store, he began a career as a promoter and originated the idea of creating mobile DJ entertainment. Simultaneously he was honing his roller skating skills in Venice Beach, and was to become California state champion for three consecutive years. His group of skating professionals, The New Horizons, would go on to appear in movies such a Skate town U.S.A, Starring Scott Baio; and Xanadu with Olivia Newton John. Eventually, they were purchased by Pepsi and their name was changed to Aspen Disco Rollers. They went on tour and traveled to New Zealand, Australia, and Venezuela. Kaveh also netted a $5,000 prize in a Dance Fever competition. Still fascinated with design, Kaveh attended Pasadena Art institute and Pasadena City College. Always the entrepreneur, at one point he owned a limousine service. By the early 90s, Kaveh was married and had a young family. He met his good friend and mentor, Dave Roberts, who owned Shutters & More in Rancho Mirage. He helped to grow the business and would later purchase it. Future ventures included La Mirage Interior Design in Rancho Mirage and Casa Del Sol in Palm Desert. Today, Designs by Kaveh is a summation of this Renaissance man. Here, he makes dreams a reality introducing refined desert living to clients of international renown. Though ever discriminating, Kaveh declines to name-drop, preferring to let his work speak for itself. “I love what I do, but I need to know you before I'll work with you. I approach people with honesty, I help them discover what style or era they see themselves living in. I want my clients to be pleased at the end of the day they stay, I leave”. Almost everything from fabrication of countertops, to designing the furniture, upholstering and the creation of fabrics is done at the facility by Kaveh and a team of professionals. Prior to the selection of design materials, there a three-step program that introduces his firm to prospective clients. Plan “A” consists of two-hour home visit and evaluation. If designs and plans are approved the fee is applied toward the situation at hand. Plan “B” entails a three-hour home visit into board-mounted renderings. If the decision is made to move forward, half the fee goes into the project while the other half is retained for design purposes. Plan “C” the client is provided with all the design concepts at which time this becomes part of the retainer system which works to keep both the designer and customer on the same page. A percentage of the total job becomes a retainer, as the retainer diminishes is replenished by the client until the job is complete. Kaveh is also known for designing and customizing automobiles and motorcycles. He and his wife Lisa, who shares his love of bikes, are involved in many charitable fund-raising rides throughout Southern California. “Along with my wife, my kids, and my granddaughter, cars are my passion.” says Kaveh, who has been known to own as many as a dozen cars and almost as many show bikes at one time.