WHAT IS LVT? LVT is an acronym for “luxury vinyl tile.” It is a marketing term used by numerous companies to describe their vinyl flooring that is decoratively patterned to emulate the look of natural wood, granite or other types of flooring. There is no exact definition of the term, only generalities. It is not actually a separate category of tiling, simply a way of describing standard vinyl tiling that has been designed to match natural flooring. WHAT ARE THE ADVANTAGES OF LVT? The most obvious advantage of luxury vinyl tiling is the price. It is much cheaper to produce than actual flooring made of granite or wood or stone. According to manufacturers, luxury vinyl tiling is often scratch-resistant and more durable than its natural counterpart. It may also be easier to install and more versatile than natural flooring.